Search engine marketing is highly scalable and if your SEM campaign is converting at a profitable rate, there is no reason to arbitrarily cap spend on that campaign. You can increase your SEM budget and your leads and profits will increase accordingly.
Search engine marketing allows you to decide who you wish to target, where and when you want your ads to show. Most importantly, you decide how much marketing dollars you want to put into a SEM campaign. No minimum spend required!
Take the guesswork out of advertising. Unlike traditional advertising channels like TV and print ads, you can see how your ads are performing. With SEM, you can see how many people viewed your ads, visit your website, or call your business.
A successful PPC campaign is not just about bidding keywords. It requires complex funnel planning and analysis to identify the business value proposition to help you stand out in the highly competitive PPC ad space.
After planning and funnel analysis, SEM campaign is set up and mapped according to the different stages of your customer journey. Allowing you to hyper-target your customers at the right time and with the right ad.
Deep keyword research will be carried out to identify the words, phrases, and queries your target customer is using to search for your products and services. We leave no stone unturned to ensure a complete keyword coverage.
SEM ad copy is the doorway between your customer and your website. A good ad copy attracts your customer to click your ad instead of your competitors’. Our stringent A/B testing process allows you to identify winning ad easily.
Ad copies attract and website converts visitors to customers. A successful and airtight SEM campaign setup consists of optimised landing pages to maximise your SEM campaign conversions.
If you do not have the right analytics and tracking in place, you can forget about even running a SEM campaign. We provide deep analysis of your SEM campaign, uncovering insights and opportunities for your business. Chasing conversions and not clicks.